Research onthe Marketing Strategy of Global Fast Food Chain Brand:Subway in Taiwan as an Example
碩士 === 國立中興大學 === 高階經理人碩士在職專班 === 106 === The advancement of technology brings our world together, forming a global village, which enhanced the rapid development of famous brands throughout the world. Facing the massive change of the environment, rapid development of technology, the popularize of mo...
Main Authors: | Hung-Hui Chen, 陳虹惠 |
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Other Authors: | 陳明惠 |
Format: | Others |
Language: | zh-TW |
Published: |
2018
|
Online Access: | http://ndltd.ncl.edu.tw/handle/798667 |
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