The Market Entry Strategy of Transnational Corporations in Taiwan: The Case of the Electric Power Tool Industry
碩士 === 國立政治大學 === 企業管理研究所(MBA學位學程) === 106 === This paper focuses primarily on two foreign manufacturers of power tools, and their choice of methods when entering Taiwan market via the used subsidiaries or agents. I compared their decision making process and their considerations of entry in Taiwan m...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/bwuzm5 |