Brand architecuture analysis of tourism group ----a case study of Lion gruop
碩士 === 國立政治大學 === 經營管理碩士學程(EMBA) === 106 === Taiwan's tourism industry is growing steadily each year whether it is outbound tourism or inbound tourism. In 2017, for example, Taiwan’s annual economic growth rate was 2.54%, but the annual growth rate of outbound population increased by 7.3% to 16...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/246gep |