Case Study of Alibaba's Development of Media System: Talking from E-commerce
碩士 === 國立政治大學 === 傳播學院碩士在職專班 === 106 === With the booming of e-commerce market, Alibaba Group has become the first and largest “online” global retailer. At the same time, Alibaba has been actively entering the film and television media, cultural and entertainment industry, and establishing an ecosys...
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| Format: | Others |
| Language: | zh-TW |
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2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/48ax86 |