The Case of Breakfast and bed in Dongshan Township – The Qualitative Analysis of Business Strategy and Service Quality
碩士 === 銘傳大學 === 觀光事業學系碩士在職專班 === 106 === The aims of this paper were to identify the current entrepreneurial model for breakfast and bed (a.k.a. B&B) and their future development in Taiwan, explore how the B&B operators have come up with strategies to address challenges, and proffer practica...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/z5wej2 |