The Study of Repurchase Intention Toward Live Webcasting Product

碩士 === 銘傳大學 === 國際企業學系碩士在職專班 === 106 === In recent years, the social network sites (SNS) have developed rapidly, such as facebook, has a live webcasting function in 2016. Live webcasting becomes the most popular application in SNS and provides many new e-commerce opportunities. These social media...

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Bibliographic Details
Main Authors: HSIAO,YU-CHIAN, 蕭宇倩
Other Authors: YEN,CHIA-HUI
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/8qd599