Action Players Individual Involvement Motivation, Interpersonal Attraction, Community Value and Influence of Game Design on Adhesion
碩士 === 銘傳大學 === 企業管理學系碩士在職專班 === 106 === This study investigated the effects of personal motivation, interpersonal attraction, community value and game designing on stickiness of mobile game player. A quantitative survey was conducted online and totally 148 questionnaires were collected. SPSS was ad...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/zqdunh |