The Study on the Effect of Rapid Delivery and Super Merchants' Pickup Services of Frozen Food Online Shopping on Purchasing Behavior-Establishment and Application of Binary logistic Regression Model
碩士 === 銘傳大學 === 企業管理學系 === 106 === Taiwan's online shopping market is facing rapid growth and potential of huge opportunities for frozen foods, manufacturers provide fast shipping and super-business pickup can effectively enhance the probability of consumers buying almost no doubt. However, the...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/updg7j |