The Impact of Banking Service Specialist Service Quality on Customer Satisfaction - A Case Analysis of Taishin Bank

碩士 === 國立高雄應用科技大學 === 財富與稅務管理系碩士在職專班 === 106 === This study investigates the impact of service behavior of financial planner of bank industry on customer satisfaction and customer loyalty. Accordingly, this study devises a theoretical model for examining the links among contextual variables and uses...

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Bibliographic Details
Main Authors: CHUENG, TZU-LI, 鄭自立
Other Authors: HSIAO,TA-CHENG
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/rkpkm4