The Influence of Wine Attributes on Consumer Satisfaction
碩士 === 國立高雄應用科技大學 === 國際企業系碩士在職專班 === 106 === Selecting and purchasing a bottle of wine is usually a challenging decision for most consumers. Especially before the purchase, wine is indeed a complex product that is difficult for consumers just simply to evaluate, and wine has a lot of intrinsic and...
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/hhxhy9 |