Tasting Community " Tainan Drinking Progressive Party " Brand Identity And The Creation Of Community Value
碩士 === 崑山科技大學 === 企業管理研究所 === 106 === In today's rising consumer awareness, the strategy of corporate marketing has also changed. The concept of the brand community reflects this new consumption pattern, and it has attracted the attention of the industry and the attention of academic community....
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/artfur |