The study of the Relationships among Consumer motivation, Perceived value ,and Behavior Intentions:A Case Study of treasure hunt in the West Dragon Palace of Taiwan

碩士 === 景文科技大學 === 旅遊管理系觀光與餐旅管理碩士班 === 106 === The purpose of this study is to explore the relationships among of the motivation, Perceived value, and Behavioral Intentions of tourists traveling on Taiwan's Orient Express bus (Dragon Palace Treasure Hunt) westbound and to use the tourist attract...

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Bibliographic Details
Main Authors: Chen, Wen-Chuan, 陳翁傳
Other Authors: Hsieh, Shu-Fen
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/vndd85