Social Media Marketing of Cosmetics Brands in a Global Perspective
碩士 === 輔仁大學 === 國際創業與經營管理學程碩士在職專班 === 106 === This dissertation will discuss how beauty brands can use social media to increase customer relationships, brand awareness, buying intent, and customer feedback. This dissertation will also discuss what beauty consumers in the United States, Europe, and...
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| Format: | Others |
| Language: | en_US |
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2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/246bf8 |