Establishing an Integrated Marketing Platform - A Case Study of Y Company

碩士 === 逢甲大學 === 經營管理碩士在職學位學程 === 107 === Every industry will have marketing needs. Whether it is from the '4S Marketing' which is derived from the traditional '4P Marketing' used nowadays, marketing models have been constantly changing over time. Most of the advertisements in the...

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Bibliographic Details
Main Authors: HUANG,YU-SHAN, 黃于珊
Other Authors: Shiau,Yau-Ren
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/8p9n5a