Exploring the Influence of Atmosphere, Consumer Emotion, Perceived Value and Involvement on Purchase Intention-In Case of Cosmetics Counters
碩士 === 朝陽科技大學 === 應用英語系 === 106 === With the development of the economy and the growth in the living standard, people pay more attention to appearance than their health. People buy more and more cosmetics and skin care products. According to Industry & Technology Intelligence Service (ITIS), Tai...
| Main Authors: | , |
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| Format: | Others |
| Language: | en_US |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/65gxz9 |