Social Media Marketing in Manufacturing Industry: A content analysis of Mongolian Cashmere Companies’ Use of Facebook

碩士 === 長榮大學 === 經營管理研究所 === 106 === Keywords: Facebook page, Cashmere industry, Mongolia, 4Ps’ In a world that is driven by technology, social media sites are increasingly becoming a prominent promotion and marketing tool for companies. The advantage of social media websites is that they allow peo...

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Bibliographic Details
Main Author: Sondor Khuderchuluun
Other Authors: Nguyen Cong Hoang
Format: Others
Language:en_US
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/jvwtgx