The Impact of Electronic Service Quality and Logistics Service Quality on Customer Satisfaction: Comparison between Jingdong and Tmall
碩士 === 國立中正大學 === 企業管理系行銷管理研究所 === 106 === In recent years, the development of e-commerce activities in China has surpassed the U.S. to become the world’s largest online retail market. With the development of the Internet, online shopping has shown a rapid development trend. According to data from t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/748cf9 |