A Study of Trademark Valuation-Centering on the Well-known Trademark

碩士 === 國立雲林科技大學 === 科技法律研究所 === 105 === In the field of intangible assets, the trademark is one of the most closely related intellectual property rights, and the actual benefit of the trademark comes mainly from the increase in the turnover of the company. In the era of knowledge economy, the establ...

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Bibliographic Details
Main Authors: CHANG, YUNG-YI, 張永逸
Other Authors: Yuan, Yi-Hsi
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/q9bb22