A Study on the Relationship between Service Quality and Customer Satisfaction for Starbucks Coffee Shop – A viewpoint of Vietnam Students in Taiwan

碩士 === 育達科技大學 === 行銷與流通管理所 === 105 === For investigating the relationship between customer satisfaction and service quality offered by Starbucks this study surrey the opinions of students of VietNam studying in Taiwan. By analyzing the data collected from 65 completed copies of questionnaires, this...

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Bibliographic Details
Main Authors: NGUYEN, VIET-HA, 阮越河
Other Authors: CHEN, KEE-KUO
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/32606725949207612728