Exploring the Relationships among Brand Image, Customer Loyalty, Perceived Value, and Customer Repurchase Intentions on the Enameled Cast-iron Pot
碩士 === 臺北市立大學 === 人文藝術學院國民小學教師在職進修公民與社會教學碩士學位班 === 105 === The purpose of this study is to explore the relationships among brand image, customer loyalty, perceived value, and customer repurchase intentions, in order to observing the consumption phenomenon of cast-iron pots. According to the research...
Main Authors: | Chen, Hsiao-Feng, 陳曉鳳 |
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Other Authors: | Hsieh, Jun-Yi |
Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/hy8e5m |
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