Exploring the Relationships among Brand Image, Customer Loyalty, Perceived Value, and Customer Repurchase Intentions on the Enameled Cast-iron Pot

碩士 === 臺北市立大學 === 人文藝術學院國民小學教師在職進修公民與社會教學碩士學位班 === 105 === The purpose of this study is to explore the relationships among brand image, customer loyalty, perceived value, and customer repurchase intentions, in order to observing the consumption phenomenon of cast-iron pots. According to the research...

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Bibliographic Details
Main Authors: Chen, Hsiao-Feng, 陳曉鳳
Other Authors: Hsieh, Jun-Yi
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/hy8e5m