Research into business of LINE APP: To analyze the behavior of consumers with 'AISAS'

碩士 === 淡江大學 === 大眾傳播學系碩士班 === 105 === Currently, the most of using rate communication application in Taiwan is the software which is called ‘ LINE’. Therefore, these is doing researches from the communication application ‘LINE’ and separating the commerce behavior. One part is ‘LINE Sticker’ the cas...

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Bibliographic Details
Main Authors: Chin-Yu Chen, 陳瑾瑜
Other Authors: 陳玉鈴
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/8arjy9