Exploring the impacts of product quality and service quality in breakfast industry
碩士 === 亞洲大學 === 經營管理學系碩士在職專班 === 105 === In this research, we try to build the conceptual research framework to study the consumer behavior of buying breakfast. The main dimensions of research contain product quality, service quality, perceived value, and repurchase intention. According to the above...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/44341308027816695809 |