The Influence of Consumers' Purchasing Food Souvenir Authenticity on Perceived Value and Purchase Intention-Evidence from Food Souvenir in Jiji Township
碩士 === 亞洲大學 === 休閒與遊憩管理學系 === 105 === The government has been committed to promoting tourism development in recent years, and the city and county chambers of commerce have also started promoting the election of local souvenirs with unique features, from which Taiwanese souvenirs with local features,...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/75t9n4 |