The Impact of Baseball Sports Marketing on Perceived Value,Involvement and Satisfaction

碩士 === 南臺科技大學 === 行銷與流通管理系 === 105 === In recent years, the rise of the tide of globalization, with the Olympics, the World Cup and other international major sports events often held the mature development of professional sports, and exercise health ideas becoming increasingly popular, fast-growing...

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Bibliographic Details
Main Authors: CHANG-SHANG-WEN, 張上文
Other Authors: 黃盈裕
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/36276799914020493322