The Relationship among Generation, Perceived Media Informativeness and Perceived Issue Importance - the Case of Marriage Equality
碩士 === 世新大學 === 公共關係暨廣告學研究所(含碩專班) === 105 === This study aims at exploring the relationship among involvement, issue knowledge, perceived media informativeness (including new media and traditional media) and issue importance from the audience’s point of view through a case study of marriage equality...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/p243k6 |