The impact of Spatial Presence on User Loyalty - A Case Study of Pokémon Go
碩士 === 世新大學 === 公共關係暨廣告學研究所(含碩專班) === 105 === In the past few years, virtual reality game has been facing an unprecedented challenge over the dramatic changes of mobile system. Users of new generation are having trouble with dealing all kinds of distraction such as information overload, multi-task i...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/3ak597 |