Examining the Advertising Attractiveness on the Social Network Sites via Eye-tracker Experiments and Surveys
碩士 === 東吳大學 === 資訊管理學系 === 105 === The rise of social networking sites, changing people's social patterns, people can easily put up a bridge of communication between people. Many companies are aware of this, and began to bet on business resources in the community website platform for advertisin...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/q6s883 |