Exploring the Antecedents of Satisfaction to Gifts in Romantic Relationship from Receiver’s Viewpoint-A Study Based on Social Exchange Theory
碩士 === 東吳大學 === 企業管理學系 === 105 === The extant literature, however, was almost conducted from the gift givers’ perspective; most of researchers ignore that the actting of gift-giving is an interactive and reciprocal behavior depending on giver’s and receiver’s actions and reactions; many gift-giving...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/bc5563 |