Using SCP Model to Analyse The Business Strategies of K-POP Industry- Case Studies on YG Entertainment and JYP Entertainment
碩士 === 靜宜大學 === 大眾傳播學系 === 105 === K-POP (Korean Pop Music) is a hot topic in Korea and other countries. Korea incorporates K-POP as Hallyu content and export to overseas. The fans who attracted by K-POP comes from different countries, they across the language barrier and be enchanted. Although Kore...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
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2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/q4aqqv |