The Message Appeal in Print Advertising of Cruise Tour in Taiwan: A Case Study of Senior Tourists
碩士 === 中國文化大學 === 觀光事業學系 === 105 === According to the report from the Cruise Line International Association, the number of people who would like to have a cruise tour is increased, especially in the world and Asia. The average ages of having a cruise tour were from 50 to 74 years old. It showed that...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/76msde |