The Application of Activity Based Costing to CRM – The Case of A Special Chemical Wholesaler

碩士 === 國立臺灣大學 === 事業經營碩士在職學位學程 === 105 === ABSTRACT In the age of Internet, information can be easily disseminated and assessed. Therefore, traditional wholesalers are faced that information of their cost can be easily accessed by their end customers. Because of this, their customers might set l...

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Bibliographic Details
Main Authors: YO-CHUAN CHOU, 周祐全
Other Authors: 曾智揚
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/f84862