Research of OTT Drama Industry and User Behaviors in Taiwan
碩士 === 國立臺灣大學 === 商學研究所 === 105 === The mission of this thesis is to find the reason why people are reluctant to use authorized OTT (over the top services) platforms and to find the strategic directions of the OTT suppliers in the industry. This thesis targets OTT drama application platforms that pr...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/n93yqn |