Bias Correction toward Thought Confidence and Attitude Confidence Level
碩士 === 國立臺灣大學 === 商學研究所 === 105 === There are three main hypotheses in this research. First of all, when customers have positive thought, their evaluation on the product attitude will be higher than those who have negative thought. Second, the higher thought confidence the customers have, the higher...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/uv67dy |