An Innovative Model of Activating Idle Capacity— The Case of Fishing Song Advertizing Co.
碩士 === 國立臺灣大學 === 財務金融組 === 105 === Because of the increasing convergence and lack of innovation and differentiation in services, the traditional media market has been experiencing steady decline in the war of fierce competition. In this paper, the author takes Fishing Song Advertising Company as...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/9p9zp7 |