The Study of Tourists’ Cultural Attributes on Purchase Behavior of Souvenirs
碩士 === 國立臺北大學 === 企業管理學系 === 105 === Statistical report is based on 2013 Taiwan Tourism Bureau pointed to Taiwan for sightseeing tour Guests times for 8.01 million people, of which the mainland tourists in Taiwan, the highest spending power, but by shopping fee of breakdown of consumption was observ...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/sku46r |