The Mediating Roles of Affective Commitment to explore the female consumers desire on the purchase of Korean cosmetics
碩士 === 國立臺灣師範大學 === 全球經營與策略研究所 === 105 === The Korean government in the 21st century, had a plan to enhance the development of country image. For example, in 1994 the government began to promote cultural innovation and revitalization of the industry. In the past few years, the Korean government put...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/xdeje4 |