Analysis of Commercializing Strategy for Artists: A Focus on Taiwanese Emerging Artists

碩士 === 國立臺灣師範大學 === 高階經理人企業管理碩士在職專班(EMBA) === 105 === Adopting in-depth interview(IDI) as the research method, the thesis reveals and analyzes the current developments of the gallery industry in Taiwan. From marketing and strategy-making perspectives, the thesis aims to provide guidance to Taiwanese...

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Bibliographic Details
Main Authors: Lin, Po-Jen, 林博仁
Other Authors: Lee, Zhen-Ming
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/5gwg83