The influence of Internet Store Impression, Product Quality Perception and Word-of-Mouth Marketing on Customer Loyalty in Micro-Enterprise
碩士 === 國立屏東科技大學 === 科技管理研究所 === 105 === Internet store impression is that many small and medium enterprises use social networking sites as sales platforms to sell products to potential customers. Most of Taiwan’s Internet stores are micro enterprises. The most popular social networking site in Taiwa...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/k5ja7x |