The Influence of Social Media Perceived Value on the Intention of Continuous Use:An Example on Instagram

碩士 === 國立高雄第一科技大學 === 資訊管理系碩士班 === 105 === The purpose of this study is to explore the intentions of the users of Instagram, based on the theory of "perceived value theory", supplementary by the "technology acceptance model" and by sorting out the quality characteristics and perc...

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Bibliographic Details
Main Authors: HUANG,CHUN-KAI, 黃俊凱
Other Authors: HSU,LI-LING
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/pr2np8