A Study on the Relationship among Perceived Risk of Tourism, Perceived Value of Tourism Insurance and Buying Behavior of Tourism Insurance
碩士 === 南華大學 === 旅遊管理學系旅遊管理碩士班 === 105 === When engaged in tourism activities always accompanied by a number of uncertain risks. Therefore, it is necessary and important to insure desirable tourism insurance and inconvenience insurance to use "insurance" to reduce, spread and even avoid t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/nw6w3b |