A Study of Travel Motivation, Destination Image, Flow Experience, and Tourism Benefits--The Case of Matzu Backpackers

碩士 === 南華大學 === 旅遊管理學系旅遊管理碩士班 === 105 ===   The purpose of this research is to analyze the effect of tourism motivation, destination image, flow experience and tourism benefits for Matzu’s backpackers. The tools used for data analysis are correlation analysis and regression analysis. The results of...

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Bibliographic Details
Main Authors: TSAI, YU-SHAN, 蔡侑杉
Other Authors: CHUANG, KAI-WAYNE
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/5see56