A Study on the Impact of Service Quality, Customer Satisfaction on Customer Loyalty for the Beauty SPA Shop--Evidence on Taichung Area as an Example

碩士 === 南華大學 === 企業管理學系管理科學碩博士班 === 105 ===   In recent years, the market of Beauty SPA shop grew up quickly, which average year growth rate is about 25% and the scale is around NTD 25 billion in Taiwan market. However, the Beauty SPA market competes sharply and customers are various from teenage to...

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Bibliographic Details
Main Authors: WANG, YU-KUEI, 王玉桂
Other Authors: YUAN, SHU-FANG
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/ycj45r