A Case Study of Introducing CRM System to Small Pharmaceutical Company:A Case of F Pharmaceutical Company

碩士 === 國立嘉義大學 === 管院碩士在職專班 === 105 === Although the size of the pharmaceutical market has been steadily on the increase for many years, under the influence of the reimbursement price controlled by NHI, the growth rate of the pharmaceutical market still reduced. According to IMS Health data, Taiwan’s...

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Bibliographic Details
Main Author: 王志盛
Other Authors: 蔡柳卿
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/8tx9zj