Exploring tour guiding styles: The perspective of tour leader roles

博士 === 國立嘉義大學 === 行銷與觀光管理學系研究所 === 105 === Although previous studies have investigated the tour leadership styles of tour leaders, no scale is available for evaluation. The purpose of this study was to develop a reliable and valid measurement for assessing tour guiding styles from the perspective of...

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Bibliographic Details
Main Authors: Teng Hsiu Yu, 鄧秀玉
Other Authors: Tsaur Sheng Hshiung
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/34480895011717622976