The Impact of Odd Pricing Strategy on Purchase Probability : Evidence from Yahoo Cameras
碩士 === 國立中央大學 === 產業經濟研究所 === 105 === Until now, odd pricing strategies have been used by retailers albeit rarely, as opposed to other topics, people discuss the effect of odd pricing on product sales. Nowadays, the research on the odd pricing is based on the European and American markets In Taiw...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/em7968 |