Effect of Travel Web Site on Positive Judgment

碩士 === 國立體育大學 === 管理學院 === 105 === This paper aims to explore the impact of the use of the background color of the travel web on the perceived judgment of the customer. In order to understand the consumer in the choice of tourism activities, the face of different backgrounds of the web design in the...

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Bibliographic Details
Main Authors: YEH,LIEN-HSUN, 葉蓮薰
Other Authors: WANG, JUN-REN
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/81607303860617992971