The Impacts of Convenience and Trust on Consumer’s Search Intention and Purchase Intention after Channel Integration - Using Xiaomi as an example

碩士 === 國立成功大學 === 電信管理研究所 === 105 === During the 21st century, the information and communications technology industry has grown rapidly, making people’s lives easier and changing their lifestyles. As smartphone technology and the Internet have developed, E-commerce has become more popular, and more...

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Bibliographic Details
Main Authors: Ya-PingKu, 古雅萍
Other Authors: Dung-Jiun Tsai
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/2sqx32