A study on click and mortar business model of Beacon implementation in the retail industry
碩士 === 國立政治大學 === 科技管理與智慧財產研究所 === 105 === Since The upgrading integration of Click and Mortar Business and O2O model, more and more companies tried to entry the online business. However, as an increasing number of enterprises got into the e-commerce, there came up a warning. The scale of the global...
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/fsw235 |