Strategic similarity and firm performance: the tension between legitimacy and competition
博士 === 國立政治大學 === 企業管理學系 === 105 === Should firms behave differently from or similarly to competitors? Being distinctive helps develop competitive advantages and win competition. Being similar contributes to gaining legitimacy and protecting firms from public suspicions, challenges, and punishments....
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| Format: | Others |
| Language: | en_US |
| Online Access: | http://ndltd.ncl.edu.tw/handle/cw4su6 |